Here is a hashtag that you may see in these upcoming days: #GivingTuesday!
According to Wikipedia, GivingTuesday, often stylized as #GivingTuesday for hashtag activism, is the Tuesday after Thanksgiving in the United States. It is touted as a "global generosity movement unleashing the power of people and organizations to transform their communities and the world". The organization of the same name is an independent nonprofit that supports the global movement.
GivingTuesday began as a simple idea in 2012: a day that encourages people to do good. The initiative was the brainchild of Henry Timms at the 92nd Street Y in New York. The co-founding organization was the United Nations Foundation.
GivingTuesday presents nonprofits with a day full of opportunities. Because many members of the public now know what it is and may even set aside money each year to donate on that day, it's the perfect chance for nonprofits to highlight their missions, solicit donations, and gain new supporters. Nonprofits that are looking to increase visibility and capitalize on a day of giving would be smart to participate.
The date for 2021 will be Tuesday, November 30. The date is determined by the Tuesday following Thanksgiving each year. Because Thanksgiving is the fourth week of November, GivingTuesday either falls on the last Tuesday of November or the first Tuesday of December.
There are three reasons to give on GivingTuesday are:
- It provides personal satisfaction.
- You're helping someone who needs it.
- Your contribution might inspire others to give, too.
Since GivingTuesday is a part of the Christmas shopping season that starts on Black Friday, we have some special deals too!